FatWallet Releases New Black Friday iPhone App for the 2011 Holiday Shopping Season

Posted by Manish Pandey On Wednesday, 14 September 2011 0 comments
FatWallet’s Black Friday iPhone App allows iPhone and iPod touch users to review and sort 2011 Black Friday ads as individual deals. The app is the mobile version of FatWallet.com’s Black Friday Deal Finder which aggregates all major retailers’ Black Friday ad rumors and organizes them by store and category. Users sort by store or by category and have options to filter results for a more refined search. These options include; sub categories, brand, and price range. Capabilities also let users search by phrase and sort deals for free shipping, rebates, online availability and/or doorbusters.

Push Notifications are sent each time a store’s 2011 Black Friday ad is published. FatWallet members can flag deals as favorites for quick in-store reference and comparison. They can also create customized shopping lists (views) online for easy access on the app and share any deal or view via text or email, with possibilities of more social sharing options in future updates.

The app also comes pre-loaded with 2010 Black Friday content allowing users to compare all 13,676 deals from 90 stores. Users can expect many of these deals to be available online (2010 saw over 800 deals online with more than 500 of those deals offering free shipping). The content will be replaced with 2011 data as soon as the first Black Friday ad is made public in FatWallet’s Black Friday 2011 forum and Black Friday Deal Finder.

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